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Retailer Central

New Toy Packaging

Beginning in May, US Retailers will start seeing a fresh update to our Zogoflex packaging.

West Paw has developed new packaging for US customers, eliminating the need for multiple languages. The design is intended to be an evolution of our current packaging. West Paw Zogoflex packaging will continue to feature our beloved “Barney” and a similar color palette along with improved communications focused on use case, durability and brand messaging around Made in USA, Guarantee and Sustainability. No new changes to merchandising footprints have been made so you won’t have to change your pegs! For any customers outside of US, the existing multilingual packaging will continue to be shipped out.